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Channel: Platform Magazine » Spring 2012 – Volume VI, Issue II
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Regrets and Lessons Learned

Posted At: May 3, 2012 10:30 AM by Katie Bishop As a soon-to-be college graduate in merely days, I cannot help but to focus this blog on the past four years of my life: The regrets and lessons learned....

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The Heavyweights: Agency v. In-house PR

Posted At: May 3, 2012 10:30 AM by Lauren Cuervo The public relations field has a seemingly endless list of career choices — government, sports, nonprofit, entertainment . . . the list goes on. Each...

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Crisis Communication in College Athletics

Posted At: May 3, 2012 2:30 PM by Katie Bishop Photo by Jeremy Kahn In the last two years, college athletics has seen at least two major crises: Cam Newton and Auburn University’s recruiting scandal,...

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A PR View of Saying “I Do”

Posted At: May 3, 2012 2:30 PM by Kera Cottingham I recently found myself not only graduating with a public relations degree, but also engaged. Yes, I have a diamond and all, but I also have a...

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Persistence Does Pay Off

Posted At: May 10, 2012 1:20 PM by Ashley McDaniel In the past week, I became homeless, jobless, moneyless and received a B.A. in Communication degree from one of the Top 5 public relations programs in...

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Back to Basics: Grassroots PR

Posted At: May 17, 2012 12:28 PM by Anna Ellis What does it take to develop a successful public relations campaign? This is a question that constantly rings in PR professionals’ ears. During a...

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Educator Spotlight: Mihaela Vorvoreanu, Ph.D.

Posted At: May 17, 2012 12:36 PM by Mariah Fairweather Social media and technology are hot topics in the field of communication and public relations. Mihaela Vorvoreanu, an assistant professor of...

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Pinning Potential: A PR Pinterest Blog for Skeptics

Posted At: June 25, 2012 2:52 PM by Julia Gardial Google+ couldn’t find it. Twitter strives for it. Facebook dominates it. So what is it? Since the dawn of social media, every Web developer has been...

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Faceoff: Facebook in the Classroom and the Workplace

Posted At: July 12, 2012 3:04 PM by Julia Gardial Way back when in fall of 2007, Platform brought you an article about human interaction using social media. In the bottom of the post, you’ll find a...

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How Valuable Is Your Social Media Training?

Posted At: August 7, 2012 9:50 AM by Julia Gardial Social media is quickly becoming the center of many communication plans. The technology we have at our fingertips is sometimes astounding if one stops...

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